Fast Break with M3 Elevate
Ep 7: Developing and Retaining Quality Talent with Julie Unite (Ascend)

Ep 7: Developing and Retaining Quality Talent with Julie Unite (Ascend)

August 11, 2022

Now more than ever, it's critical to find and retain quality talent. But it's more than that; you must also sustain demands, be efficient, engage, and meet goals. But as many of us know, this is easier said than done. That's why we've invited Business Psychologist and Co-founder of Ascend Talent Strategies, Julie Unite, to discuss finding and retaining talent.

Ascend Talent Strategies is an organization that helps businesses "harness the power of people," And in this episode, Julie shares just how to do that. Julie and Matt dive into what it means to find quality talent, including the changes to finding and retaining talent post-covid, the importance of culture, and ultimately how to find a good culture fit for your company.

“Move away from having a transactional relationship with your talent… You really need to tap into ‘what are the needs of the individual?’ and then ‘what are the needs of the company?’ and ‘how can you find the happy medium there?’”  - Julie Unite, PhD, Ascend Talent Strategies

Hosted by Matt Cranney, Executive Vice President of M3 Elevate.

Ep 6: People, Products, and Promises with Joe Hamilton

Ep 6: People, Products, and Promises with Joe Hamilton

July 28, 2022

Joe Hamilton, Chief Executive Officer at Vortex Optics, joins us for part two of our conversation with him. In this episode, Joe covers the importance of the core values behind Vortex Optics, and how customer satisfaction is everything when it comes to managing a successful business. So tune in to learn how to make your customer the hero.

Vortex Optics is a family-owned and operated business determined to change the status quo by putting customers at the center of everything they do. If you haven’t heard part one, check it out to learn about the origin story of Vortex®, advice for those working for a family business, and the calculated risks businesses should take to stay relevant.

“Don't hire people & train your core values into them. Hire people who already have them. You will be better for it, your people will be better for it, they'll thank you - and your organization will run a lot smoother.” – Joe Hamilton, Vortex Optics

Hosted by Matt Cranney, Executive Vice President of M3 Elevate.

Ep 5: Navigating Family Dynamics and Calibrating Risk with Joe Hamilton

Ep 5: Navigating Family Dynamics and Calibrating Risk with Joe Hamilton

July 14, 2022

Joe Hamilton is the Chief Executive Officer at Vortex Optics, a manufacturer of optical equipment for hunting, wildlife watching, outdoor recreation, shooting sports, and law enforcement. Vortex® is a family-owned and operated business that is determined to change how business is done by putting customers at the center of everything they do.

In this episode, part one of two, Joe covers the origin story of Vortex®, advice for those who work for a family business, and the calculated risks a business should take to stay relevant.

Joe provided so much powerful insight about building a successful business around strong values and great advice about navigating said business that we split it into two parts. Stay tuned; part two is coming soon!

“If it's not a big risk, or a risk that's not irreversible go do it. Try it! You'll get an insight, and it's always better to gain insight that's been tested in the market.” – Joe Hamilton, Vortex Optics

Hosted by Matt Cranney, Executive Vice President of M3 Elevate.

Ep 4: Market Your Business to Stand Out in a World Where Many Stand By

Ep 4: Market Your Business to Stand Out in a World Where Many Stand By

June 9, 2022

Richie Burke, Founder and CEO of GoGeddit Marketing and Media (GGMM), joins us to discuss marketing strategies that will help set your business apart from the competition. Throughout the episode, Richie shares valuable insight on standing out in "this seas of sameness" and his number one offensive and defensive recommendations.

When it comes to offensive marketing, it's vital companies find ways to differentiate themselves, learn and stay on top of things, and don't be afraid to try new things and fail because when you fail, you learn.

And when it comes to defensive strategies, Richie states it's important to hire help–even if they're non-revenue generating positions. By hiring out the jobs you don't excel at, you free yourself to do what you're great at.

“The best product doesn't always win; it's the product that resonates most with your target audience--that they can understand the best, that cuts through the clutter. Sometimes we need to be different and take a stand in your marketing and messaging in order to do that.” – Richie Burke, GGMM

Hosted by Matt Cranney, Executive Vice President of M3 Elevate.

Ep 3: Transform Your Mindset & Your Business with Chad McGehee

Ep 3: Transform Your Mindset & Your Business with Chad McGehee

May 5, 2022

If you're interested in becoming the best version of yourself, this episode is for you.

In this episode, we're joined by Chad McGhee, Director of Meditation Training at UW Athletics and Co-founder of Inner Edge Meditation, to discuss mindfulness's impact on performance.

You can't always control your environment, but you can prepare for whatever may be thrown your way by practicing mindfulness. Chad shares insight into how the skills of greater focus and connecting more skillfully with oneself and others are fundamental to success and how you can apply them to your everyday life. Whether you're leading a team on the court or in the office, practicing mindfulness will help you become a better leader.

“If we're not present - if we're lost in the future, if we're lost in the past - well, then we have zero chance of being able to discern what's important now. First, we've got to get present.” – Chad McGehee

Hosted by Matt Cranney, Executive Vice President of M3 Elevate.

Ep 2: The Cost of Losing A Client with Matthew Pletzer

Ep 2: The Cost of Losing A Client with Matthew Pletzer

October 29, 2021

Matt Pletzer is the owner of Lift Consulting, a boutique consulting firm in Madison that helps businesses solve complex challenges and thrive by developing and motivating their people. One of Matt’s strategies on offense is to ask tough questions and do the work that needs doing. On defense, Matt says it’s important to be agile, think a little differently, and pay attention.

“One of the best defensive strategies is to make sure you’re paying attention to the people who helped you build what you have.” – Matt Pletzer

Hosted by Matt Cranney, Executive Vice President of M3 Elevate.

 

Ep 1: Look to Each Other with Matt Sabljak

Ep 1: Look to Each Other with Matt Sabljak

October 21, 2021

Matt Sabljak, the “S” in SRH Marketing, is the President and Partner of a growing, full-service agency headquartered in Milwaukee. In this episode, Matt talks about the work he and his team put in even before the pandemic that allowed SRH Marketing to grow during these unprecedented times.

“When it comes to accountability, it’s a horizontal, every-direction web. It’s not looking up to leaders, it’s looking to each other. That’s who you show up to work for.” - Matt Sabljak

Hosted by Matt Cranney, Executive Vice President of M3 Elevate.

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